295 Fifth Avenue is a 700,000 sq ft century-old full-block building located in Midtown South, Manhattan. Tribeca Investment Group and their partners are completely renovating this grand old building and adding a brand-new penthouse to the rooftop to capitalize on incredible city-wide views.
Our brand reflects the diversity of different tenant types who will come together in this building and uses a light-hearted, bright color palette and illustrations to connote the playground aspect of the brand, while the hardworking aspect comes through the typefaces, layouts and detailed renderings and film.
- Brand positioning
- Brand identity
- Marketing Suite
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